Logo Design is the graphic representation or symbol of the company. It is the key elements for the corporate communication & branding. It appears on all company letterheads, communication, marketing and advertising of business. Logo helps is the creation of brand identity. The primary function of a logo is to inspire trust, recognition and admire for a business or product. Logo should be simple, memorable, timeless, appropriate and versatile, and yet evoke the inclination you need your intended interest group to connect with your business.
A good logo design displays the overall essence of the business. Moreover It portrays a business that is positive, professional, stable and reliable. The most important thing is that logo promotes awareness of the company. It presents the values and services of the business.In essence, when someone sees the company logo, it should conjure up the appropriate feelings about the business or its products or services.